
Ghana was the first country in Sub-Saharan Africa to gain independence in 1957. Citizens celebrate the day with food, art and fashion. If we are to describe Ghana with words, the words Independence Square, Kente, James Town and Makola Market would come to mind. Ghanaian culture is expressive in their foods, their fashion, their arts and their music. Ghana is deeply
rooted in its culture.
Ghanaian fashion is a huge part of its independence. There have been changes over the years in men, women and even children clothing and it is believed that Sub-Saharan fashion owes its roots and development to Ghana.
Fashion in Ghana wasn’t always the way it is right now. It has changed and evolved over the years. It started with Ghanaian Kente cloth which has been woven for centuries and remains one of Africa’s most famous items of clothing on the continent.
The first phase of cloth-making in Ghana took place in an Ashanti village known as Bonwire.
The residents of the village were introduced to the idea of producing the Kente wear. The kente cloth got its name from the term Kenten which means basket. The indigenous Ashanti people referred to the Kente cloth as Nwentoma which means a cloth that is woven.
Kente was worn on special occasions and it is believed that different colors of this clothing signify different things even till today. The colours, patterns and shapes of the Kente clothing carry specific meaning and story.
According to studies, the Kente cloth weaving was inspired by two farmers who encountered a beautifully woven spider web. The first set of Kente clothes were woven with black and white, colour dyes were adopted over the years to give the Kente its vibrant colour.
● Black, the most significant and incorporated color of Kente, represents spiritual strength
and maturity.
● Red symbolizes blood, and political passion and strength
● Blue stands for peace, love, and harmony
● Gold or Yellow represents wealth and royalty
● Green means growth, harvest, and renewal
● White symbolizes purity, cleansing rites, and festive occasions
● Purple or Maroon represents Mother Earth, healing, and protection from evil.
Ghanaians also have the smock; smock is made from the Gonja cloth. Smocks are thick and striped.
Ghanaian fashion exudes a breath of fresh air and independence.
We at Ozoza Lifestyle are currently running a 20% discount on ALL our made-in-Ghana pieces.
Stop by our showroom to shop. Call Faiza +233 55 328 2406 to book an appointment.

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